Branding vs. Marketing: What’s in a Name (and Logo)?

Branding vs. Marketing: What’s in a Name (and Logo)

Branding and marketing are words everyone has heard countless times, and usually people have a general sense of what they are or involve. People, however, often use them interchangeably when they are distinct and accomplish different things for your business. We’ll explain branding vs. marketing, why both are essential and how they work together to […]